#29 Lisa Utzschneider, Integral Ad Science

Episode 29,   Sep 28, 2021, 09:59 AM

This week's episode features Lisa Utzschneider, CEO at Integral Ad Science, a company that has been an industry leader on brand safety and fraud detection for some time now, but recently moved into CTV ad tech with the acquisition of Publica for $220 million. Lisa joins Vincent Flood, VideoWeek's Editor-in-Chief, to discuss the acquisition, whether we're winning the war against fraud, brand safety on the social platforms, and her advice to people in the industry about how they can make a meaningful impact at their companies.

This week's episode features Lisa Utzschneider, CEO at Integral Ad Science, a company that has been an industry leader on brand safety and fraud detection for some time now, but recently moved into CTV ad tech with the acquisition of Publica for $220 million. 

Lisa joins Vincent Flood, VideoWeek's Editor-in-Chief, to discuss the acquisition, whether we're winning the war against fraud, brand safety on the social platforms, and her advice to people in the industry about how they can make a meaningful impact at their companies.