Greg Hoffman - Creative Leadership Lessons From a Life at Nike
Season 4, Episode 84, May 27, 2022, 05:14 PM
Richard Kilgarriff meets another brilliant mind in great company: Former Nike CMO Greg Hoffman shares original, memorable insights from Emotion By Design after his Books for Breakfast members' event at Soho House in London.
Greg Hoffman turned up to Nike HQ in a borrowed van in 1992. Twenty seven years later, he left the building as a creative giant, having worked alongside the heroes of his youth at the highest level of sport.
During his time as Global CMO, he led iconic campaigns across football, basketball, tennis and athletics, always looking outside himself, always listening and always trying to do better for himself and his team.
His book Emotion By Design, distills that experience into an accessible manual for creative leaders.
In this episode he sits down with Bookomi founder Richard Kilgarriff after a Books for Breakfast members' event at Soho House in London.
To join Bookomi's mailing list - please apply HERE.
During his time as Global CMO, he led iconic campaigns across football, basketball, tennis and athletics, always looking outside himself, always listening and always trying to do better for himself and his team.
His book Emotion By Design, distills that experience into an accessible manual for creative leaders.
In this episode he sits down with Bookomi founder Richard Kilgarriff after a Books for Breakfast members' event at Soho House in London.
To join Bookomi's mailing list - please apply HERE.