Avoid Mistake #4, Not Knowing Your Customer

Season 1, Episode 35,   Jun 01, 2022, 01:02 PM

Many entrepreneurs get excited about their product or service and want to share it with the world. They do this by marketing their idea in an attempt to sell and attract as many people as possible. The issue with this is that they don't know who their customer is and aren't targeting the people who would benefit from their product or service. 

To solve this, an entrepreneur needs to identify their target audience. Learn the 3 things you need to identify to narrow down your ideal customer and make the most of your marketing resources.

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