510: The 6-Figure Bird Watching Blog

Jun 09, 2022, 09:00 AM

This week’s guest, Scott Keller, left his high-paying but not super satisfying career in insurance to run a bird blog full-time.

Scott started BirdWatchingHQ.com as a side hustle back in 2016 and has since turned it into a full-time income with half a million monthly pageviews and more than 1 million monthly YouTube views.

But like all businesses, it’s been an evolution to get to that point.

Scott started out chasing high-ticket affiliate commissions but pivoted into creating one of the best bird watching resources online with multiple revenue streams.

Tune in to The Side Hustle Show interview to hear:

  • what’s driving traffic for Scott today
  • the creative ways Scott has grown his email list to over 50,000 subs
  • how you can borrow some of the same tactics for your business

Full show notes