524: How to Make Money with a Small Podcast

Jul 28, 2022, 09:00 AM

Megan Champion is a mom of 3, a 15-year elementary education teacher, and in the past year, she’s started a side hustle that has brought in $20,000.

Megan’s side hustle is in the parenting niche and has 3 main parts:

An Instagram account to drive awareness

A podcast called On The Hard Days to drive connection

And a paid membership to drive community — and recurring revenue.

In this episode, you’ll learn how all three of those work and how they work together to build Megan’s business — and how you may be able to apply some of the same strategies to your own business.

The exciting thing here is that the audience numbers that Megan shares aren’t huge, but they’ve still been enough to build a pretty substantial extra income stream and help a lot of people at the same time.

Tune in to The Side Hustle Show interview to hear:

  • how and why Megan had the idea to start a podcast and paid membership
  • the ways she has leveraged a small but dedicated social media audience
  • how Megan validated her membership idea and launched it

Full show notes