The cherry blossoms are here and business is blooming

Episode 152,   Mar 23, 2023, 07:00 AM

It’s been three years since people in Japan could welcome spring with traditional picnics under the country’s millions of cherry trees. This week Kathleen Benoza explains how much money is at stake during the season, while Thu-Huong Ha and Alyssa I. Smith discuss the science, symbolism and culture surrounding the cherry blossoms in Japan.

On this episode: 
Kathleen Benoza: Articles | Twitter 
Alyssa I. Smith: Articles 
Thu-Huong Ha: Articles | Twitter 
Jason Jenkins: Articles | Twitter | Instagram

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Photo: People wearing wigs that represent cherry blossoms drink in Tokyo’s Ueno Park in 2017. | JASON JENKINS