Jack and Joe Tran, Co-Founders of Hitoki

Season 4, Episode 46,   Apr 26, 2023, 10:56 PM

TRACKLIST:
00:23 - What made you guys want to start a business as a family?
01:47 - How did you decide on the ancillary market?
05:01 - When did each of you find out about the other brother smoking?
06:27 - How did you come to the final design concept for your first iteration?
11:00 - You guys have to feel a sense of pride and accomplishment
12:31 - At what point did you decide on coming out with a second version?
14:53 - How do you decide which things to actually prototype?
17:03 - What can we expect in the future with Hitoki?

Brothers Jack and Joe Tran took their love of lasers and cannabis to help bring the ancillary market into the 21st century with the brand Hitoki (www.Hitoki.com). Since its inception, Hitoki has expanded what's possible with laser combustion techniques so we sat down with the brothers to discuss where they came up with the idea and what the future of the brand might be.