Jaimes Nel - Do design frameworks lead to boring products and services?

Season 4, Episode 3,   Mar 30, 08:34 PM

Power of Ten is a show about design operating at all levels of zoom, from thoughtful detail to changes in organisation, society and the world, hosted by design leadership coach, Andy Polaine.

Has the product and design obsession with frameworks and process led to everyone working on autopilot, churning out a bland monoculture of design? When are they useful and when do they simply become a crutch? Have we hit "peak framework"?

My guest is Jaimes Nel, founder of Path, a consultancy that helps organisations play the long game through design-led strategy. Jaimes was Head of Insight for pioneering service design agency Livework in the early years of service design practice. He’s worked on service transformation for brands such as the NHS, BBC, Aviva, Johnson&Johnson, Ebay, GOV.UK / HMRC and led a transformation design team at Westpac in Australia, delivering their digital mortgage service.



• Path Ventures - https://pathventures.io
• Jaimes on LinkedIn: https://www.linkedin.com/in/jaimesnel/


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