Are People Their Own Brands?

In this episode we investigate how all of the choices we make about the way we present ourselves to the world stack up to create a personal brand. From clothing and accessories to haircuts and tattoos, our decisions forge cultural associations and express a lot about our tastes and attitudes. We discuss the parallels between curating a personal style and managing a brand, propelling us towards the inescapable question: are they one and the same thing?