Joey D’Urso: how football shirts explain the world

Joey D’Urso – senior data journalist for The Times and The Sunday Times – explores how football kits became tools of influence and communication in his debut book, More Than A Shirt: How Football Shirts Explain Global Politics, Money and Power. 

He talks their journey from emblems of allegiance to symbols of globalising culture and commerce, the complex relationships they create between fans and brands, the growing role of nation states, and what it means for a football shirts to be fashionable. 

Outlines is a 26 Forty original and is presented, produced and edited by Eoin Connolly.

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