#172 Finding Your Sweet Spot in Business

People talk a lot about “finding your sweet spot” in business, as if it’s a destination you eventually arrive at once you’ve tweaked enough, learned enough, or built the perfect offer.

In this episode, I talk honestly about why that idea kept me stuck for years, and how I’ve come to understand my own sweet spot not as something I had to create, but something that was revealed once I stopped forcing, polishing, and over-engineering everything.

This is a reflective, grounding episode about exhaustion, burnout, simplification, and what happens when you stop trying to be impressive and start paying attention to what actually feels right.

We explore why chasing the “perfect niche” or “perfect offer” often pulls you further away from your sweet spot, not closer; and how relief, calm, and ease can be much more reliable signals than excitement or hype.

🧡 Why your sweet spot isn’t something you engineer, it’s something you uncover
🧡 How removing pressure, packaging, and performance can bring unexpected clarity
🧡 The difference between proving your expertise and quietly trusting it
🧡 Why feeling less busy, less impressive, and less urgent might mean you’re closer than you think
🧡 How orientation - not optimisation - helps when you feel lost, tired, or disconnected from your work
🧡 The signs you’re near your sweet spot (and why you don’t need to name it yet)

If you’ve been feeling weighed down, disoriented, or are fed up with chasing the next thing, this episode is an invitation to pause, notice what’s already working, and let simplicity do some of the heavy lifting.

Helpful links:
📙 Read my book: Life in Business 👉 https://libbylangley.com/book

🌐 Visit my website 👉 https://libbylangley.com

If something in this episode landed for you, I’d genuinely love to hear what it stirred. You can find me on Instagram - https://instagram.com/libbylangley - or via my website; and if you’re feeling disoriented in your business right now, you’re very much not alone.