The Status Update: Is a Facebook 'like' worth anything?
Jul 16, 2012, 04:01 PM
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What is this obsession with Facebook 'likes'? Why do businesses measure the success of their Facebook pages on the number of 'likes' they get? After a week of media criticism of "fake likes" on Facebook, Mark Saxby asks Martin Broadhurst whether we're right to be so in love with 'likes'...