IT’s AI margin squeeze; Meta’s ad system under NHRC lens; and Festive gig hiring gets a quick comm boost | MC Tech3

In today's Tech3 from Moneycontrol, India’s IT services firms are facing margin pressure as AI-driven deflation and tougher client negotiations push discounts higher. Meta’s advertising systems come under NHRC scrutiny over allegations involving paid promotion of sexually explicit content. Meanwhile, festive hiring is picking up, with quick commerce expected to lead temporary recruitment. And Zetwerk moves closer to its IPO with plans to raise Rs 2,600 crore through a fresh issue, alongside an OFS by existing shareholders.