756: Your 15-Minute-a-Day Marketing Plan
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What if you didn't need a huge audience to grow your business — just one good partner who already has one?In today's episode, we're breaking down a repeatable system for finding, pitching, and scaling partnerships, even if you're starting with zero connections and zero ad budget.Kyle Kane is a former music executive, an Inc. 500 honoree, and the founder behind onSpark.com(opens in new tab), a platform that's driven over $2 billion in partnership revenue for the brands he's worked with.Early in his career, he built relationships the old-school way, going to events and building Rolodexes. But he realized the real unlock wasn't about meeting more people. It was about turning existing relationships into a measurable, repeatable system.That realization led him to build a framework he calls DVLA: Discover, Verify, Launch, and Amplify. It's designed so a side hustler with no network can access the same partnership leverage as a Fortune 500 business development team.Tune in to Episode 756 o...
What if you didn't need a huge audience to grow your business — just one good partner who already has one?
In today's episode, we're breaking down a repeatable system for finding, pitching, and scaling partnerships, even if you're starting with zero connections and zero ad budget.
Kyle Kane is a former music executive, an Inc. 500 honoree, and the founder behind onSpark.com(opens in new tab), a platform that's driven over $2 billion in partnership revenue for the brands he's worked with.
Early in his career, he built relationships the old-school way, going to events and building Rolodexes. But he realized the real unlock wasn't about meeting more people. It was about turning existing relationships into a measurable, repeatable system.
That realization led him to build a framework he calls DVLA: Discover, Verify, Launch, and Amplify. It's designed so a side hustler with no network can access the same partnership leverage as a Fortune 500 business development team.
Tune in to Episode 756 of the Side Hustle Show to learn:
- how to find and reach out to the right partners using a simple 4-bullet message
- how to build trust fast with a "minimum viable partnership" before ever signing a contract
- how to scale a single successful test into a repeatable partnership machine
(Get the free Partnership Playbook and learn how to borrow an audience, build real relationships, and turn them into revenue at onSpark.com/hustle).
Full Show Notes: Your 15-Minute-a-Day Marketing Plan
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