Building a Brand From Necessity

In today’s episode, I sit down with James Maslow to talk about building EveryBody EveryDay, a supplement company inspired by his demanding life on the road. James shares how constant travel led him and his fiancée, Caitlin, to create a simple daily product focused on hydration, supplementation, and convenience. We discuss using AI during early product development, working with experienced scientists to refine the formula, and standing out in a crowded market through authenticity and community. James also explains how curiosity, saying yes to new opportunities, asking questions, and surrounding himself with talented people have helped him balance entertainment, entrepreneurship, investing, and multiple growing businesses.

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