3-Minute Insect Essential #33 from the INSECT NEWS NETWORK

EINSTEIN, AIDS & LYME’S DISEASE: Media Misinformation about Bugs (INN Radio #33 ). This is Cultural Entomology at its best! To hear the full broadcast, visit www.insectnewsnetwork.com and type in number 33 - that's pound 33 - in the search bar. And be sure to Join the Insect Tribe! Sign up for our newsletter, the Periodical Buzz.

Albert Einstein once famously said ""If bees were to disappear off the surface of the planet than man would only have four years left to live."

His prediction became the battle cry for people who advocate on behalf of nature.

The only problem is that - he never said it.

It was a fabrication of the media, a conjuring of propaganda to sway public opinion in the favor of apiculturalists, tweaking the balance of billions of dollars in funding and chemical A noble pursuit for certain, but one that none the less co-opted

Even though it's a classic urban myth - it's also classic Cultural Entomology.