This time we’re looking back at what changed in B2B technology copywriting in 2013. From the popularisation of brand storytelling to the rise of marketing automation – all this and more is discussed. Plus we look at a couple of new trends we see coming up in 2014. Full show notes here: http://radix-communications.com/radix-copycast-episode-12-b2b-copywriting-trends-2013/ #B2Bmarketing #contentmarketing #marketing #copywriting