Radix Copycast Episode 12 – B2B copywriting trends of 2013

This time we’re looking back at what changed in B2B technology copywriting in 2013. From the popularisation of brand storytelling to the rise of marketing automation – all this and more is discussed. Plus we look at a couple of new trends we see coming up in 2014. Full show notes here: http://radix-communications.com/radix-copycast-episode-12-b2b-copywriting-trends-2013/ #B2Bmarketing #contentmarketing #marketing #copywriting