If you could see (Country roads campaign)
THINK! is launching a new campaign to warn drivers of the dangers of country roads.
60% of people killed on Britain’s roads die on rural roads,
and new research shows many more drivers are
needlessly putting themselves at risk of an accident.
A shocking 25% of drivers report having had a near miss
on a country road, while 40% have been surprised by an
unexpected hazard, such as an animal. A third also
confess to taking a bend too fast.