Pivoting your business while staying true to your brand purpose

Current events have challenged entrepreneurs, brands and businesses to think more creatively. Quick pivots and rewriting marketing playbooks are now expected from many organisations. We are seeing fashion brands as pharmaceutical leaders, restaurants as tech pioneers and museums as media companies.

In this episode, we speak with a panel of experts to discuss the ways brands are innovating through tougher constraints and highlight practical tips to keep these innovations true to your draft values.

We'll hear from:
Robin Bonn, Founder of Co:definery
Melda Simon, Founder of Little Fires
Thomas Knowles, Membership Events Manager, British Museum

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