on the record: Gotham Burger Social Club w/ Mike Puma

When you think about social media you're typically thinking about how and why your mom is always the first one to like your photos, but rarely do you think how it's been able to build out and highlight brands. Mike Puma joins us to explain how and what the Gotham Burger Social Club is and how it's come to be. Look out for the Gotham Smash Pop-up's in your city soon!