Pedro Bados, Co-Founder and CEO, Nexthink

Season 2, Episode 22,  Jun 25, 2021, 01:04 PM

Pedro Bados, co-founder and CEO of Nexthink, talks about the importance of resilience to be a successful entrepreneur and why being mindful about what and how you communicate is crucial.

New episode of our unicorn leaders series on the Without Borders podcast. This time, we interview Pedro Bados, co-founder and CEO of Nexthink, a pioneer in digital employee experience. 
 
Nexthink's story is one of resilience, something Pedro believes is key to any successful company and entrepreneur. Bados created the firm in 2004 as a result of his research project at the Swiss Federal Institute of Technology in Lausanne and 17 years later it has reached unicorn status. As a football lover, he believes becoming a unicorn is equivalent to playing in the Champions League and that the next step should be to become the winner. 
 
Bados's communication tips for successfully leading a start-up include the importance of letting people know that there is a solution to their problems and being mindful about the things you say and standing behind your words. He also acknowledges that being an engineer makes him more conservative in his promises but that to be successful it is necessary to take risks and sell the dream, especially when communicating internally. 
 
The interview, as ever, was co-hosted with Russell Goldsmith of the csuite podcast.