The Shift Sessions: Rethinking for Web3
Nov 29, 2022, 02:49 PM
In this episode, we speak with Tony Bailey, Head of Technology at DAS, Omnicom’s Diversified Agency Services group – a web3 maven, who is helping brands around the world prepare for this new world.
Key talking points include:
Key talking points include:
- What Web3 really is (and it’s not the metaverse)
- How web ownership will change (and what this means for brands)
-
What consumers will expect from brands in the future (and how to get ready now)