Legacies - the extraordinary lifetime gift
Episode 3, Oct 01, 2024, 07:00 AM
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In this episode, we discuss how to create a Legacy Giving programme:
• Today, 78% of UK wealth is held by 'baby boomers', with £5b forecast to be given away by 2050.
• Short-termism in fundraising planning, by putting off a proactive legacy campaign, will cost your charity many future major gifts.
• "These are the most unforgettable people you may never have met"
• Today, 78% of UK wealth is held by 'baby boomers', with £5b forecast to be given away by 2050.
• Short-termism in fundraising planning, by putting off a proactive legacy campaign, will cost your charity many future major gifts.
• "These are the most unforgettable people you may never have met"