TDE - Why Your Social Media Isn't Enough
Season 3, Episode 1, Feb 08, 01:34 AM
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Your biggest conversion killer is your social media appearance.
Customer interaction is more important than online presence.
The transition between social media and physical experience is crucial.
People remember their physical experience more than online posts.
Conducting walkthroughs can reveal critical insights about your business.
Engage employees for feedback to improve customer experience.
Exceptional service can lead to higher customer loyalty.
Investing in customer experience can prevent business closures.
Support local businesses by providing exceptional service.
Your online and in-person experiences should align.
In this conversation, Kim Rose emphasizes the critical importance of customer experience over social media presence for business success. She discusses the need for business owners to conduct thorough walkthroughs of their physical spaces to identify areas for improvement. Engaging employees in this process is vital, as they can provide valuable feedback. Kim also highlights that exceptional customer service can lead to increased customer loyalty and willingness to pay more, ultimately benefiting local businesses.