Richard Johnson on RAJAR

Welcome to our Summer Shorts series - where we  revisit some best bits, highlights and previously unheard footage in bite size podcasts for your summer listening. It’s Rajar time again and earlier in the year I chatted with Richard Johnson, managing director of the market research company Hallett Arendt. In this previously unheard footage he goes into more detail about the data Rajar collects and how the survey evolves in the future.