How to Show Up at Expo West & Get Real ROI

In this episode, we break down how to actually get a return on your investment at Expo West — and it’s not just about buyer meetings or badge scans. Using our Expo West itinerary as a guide, we talk through how to approach everything from the Innovation Summit and Pitch Slam to CPG Sisterhood, Ladies Lounge, Anti-Expo, and the after-hours house parties with real strategy and intention. The biggest takeaway? ROI at Expo is built through proximity and community. The founders who win aren’t standing on the sidelines — they’re putting themselves in the middle of conversations, building relationships before they “need” them, making introductions, and becoming part of the ecosystem. This episode will help you shift from short-term transactional thinking to long-term momentum building, so you leave Expo with more than leads — you leave with positioning, visibility, and real community equity that compounds long after the show floor closes.

Links to events mentioned in this episode:
Expo West new Hope Innovation Summit
Naturally Network HERE
Snaxshot & Misfits Party HERE
CPG Sisterhood Social HERE
America's Next Top Snack HERE
Startup CPG Ally Rally HERE
Ladies Lounge HERE
Anti Expo HERE
cpg house party HERE  

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