The fast launch that put Noodo on the map with Liana Krasnow

Season 4 Episode 40  ·  Apr 18, 04:04 PM

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Liana Krasnow is the co-founder of Noodo, a better-for-you sauce brand reimagining pantry staples with clean, functional ingredients, featuring bone broth as a core component for added nutrition and depth of flavor. She is building the company alongside her dad, Enzo, combining family roots with a modern approach to food. With a passion for wellness and entrepreneurship, Liana has taken Noodo from concept to retail shelves, sharing an honest look at what it takes to grow a brand from the ground up.
In this episode: 
  • How Liana and Enzo have evolved and commercialized the family recipe 

  • The lightspeed branding job that put Noodo on the map at Expo West 

  • The strategy behind the regional distribution approach that the brand is taking