Persuasion

Episode 79,   Jan 01, 2021, 03:00 PM

Influencer marketing has changed. Social media has democratised authority and influence and information is created and consumed differently. Business marketer Dave Stevens talks to Neal Schaffer, author of The Age of Influence. 

Plus Alisha Lyndon, CEO of MomentumABM, on growth marketing; Paul Cash, Founder of Rooster Punk, on his B2B marketing journey, and Perrine Farque, Founder of Inspired-Human, celebrates great Business Marketing.