Gai Le Roy, IAB Australia

Dec 11, 2020, 08:45 AM

IAB Australia's Gai Le Roy joins Rachel Smith and Ciaran O'Kane to discuss Zenith's forecast for the future of ad spend; Australia's News Media Bargaining Code; and WhatsApp's terms of service ultimatum.

On this week’s episode of The MadTech Podcast, ExchangeWire’s Rachel Smith and Ciaran O'Kane are joined by Gai Le Roy, CEO of IAB Australia, to discuss the latest news in ad tech and martech. In this session, they cover: Zenith's Advertising Expenditure Forecasts report; Australia's News Media Bargaining Code being presented to parliament; and WhatsApp's ultimatum over its new terms of service.