ExchangeWire In-House

Jan 08, 09:13 AM

ExchangeWire's Rachel Smith, Lindsay Rowntree, and Ciaran O'Kane discuss Guinness Atkinson's ETF; the decline in traditional TV viewing in the US; and the rise of short-form video platforms in India.

On this week’s episode of The MadTech Podcast, ExchangeWire’s Rachel Smith and Lindsay Rowntree are joined by CEO Ciaran O'Kane, to discuss the latest news in ad tech and martech. In this session, they cover: Guinness Atkinson's launch of an ad tech and martech exchange traded fund (ETF); why traditional TV viewing is declining in the US ; and the emergence of rival short-form video platforms in a post-TikTok India.