Create fans, create customers - David Meerman Scott

Episode 386,   Nov 15, 2022, 10:00 PM

In this episode learn how to create fans not just build your client base. 
Fans are loyal. Fans tell others about you. Fans are your most effective and efficient form of marketing. They’re also the clients you’ll enjoy working with more than anyone else. A wildly successful practice is full of fans. 
Let’s find out how:

In this episode we discuss:

  • [9:45] - Fans vs. Appreciation and the difference between
  • [11:22] - Human relationships are more important than goods and services 
  • [15:12] - Passion. The skateboarding dentist 
  • [18:06] - Sharing passion creates fans 
  • [29:40] - Creating the experience that creates fans. It starts with making an appointment 
Find out more: